A few weeks ago I did an advertising shoot for a billboard campaign for Elderton Homes. The shoot took place in one of the display homes out at Marsden Park, Sydney. When doing these type of shoots its so important to understand as a photographer what type of message the client wants to convey. This is where the art direction comes in and Mila Davidovic was amazing to work with and Mila’s direction certainly allowed me to achieve the desired results. I was also fortunate to have a very talented hair and makeup artist Dejan Lukic. Dejan’s makeup skills helped reduce shine and complimented the soft lighting effect I was trying to achieve. There is no doubt that this type of shoot is a team collaboration. I was commissioned by Zulu 8 Advertising Agency.
